Ace Of Fades, formerly "Ace of Cuts" in New York, offers premium haircuts, facials, beard grooming, and fades. Their goal is to enhance your look and mood in a calm setting with an onsite bar for a refreshing experience.

More than a haircut spot, it’s a social hub to relax, connect, and enjoy friendly poker games while you wait. An experience of quality, creativity, and camaraderie.

Project Role: Completed as a solo project

Branding + Art Direction

Current Trademark

Proposed Trademark

The trademark uses Komu and Avenir fonts for a sleek, modern look with clean lines reflecting a master barber’s precision. It conveys professionalism, detail, and approachability. Ace of Fades Barbershop’s design blends tradition and innovation, offering a refined, welcoming grooming experience.